SHOBANJO ON SHOBANJO
On Ad Copy “My position about a good advert is that if the communication is simple, straightforward, interesting and entertaining,
Read moreOn Ad Copy “My position about a good advert is that if the communication is simple, straightforward, interesting and entertaining,
Read moreA few years ago, the agency which was then called FCB Redline, was never in the consideration set when assessing
Read moreHe is acclaimed as the godfather of modern marketing. The marketing maverick, Professor Philip Kotler who has consulted for some
Read moreIn a recession corporate titans must raise the bar – Adewale Raji, GMD, Odua Investment Mr Adewale Raji, the Group
Read morePrecisely in 2006, when BD Consult made its debut as a public relation firm in Nigeria’s marketing communications landscape, it
Read moreWhen the history of sports marketing in Nigeria is being told, one name that would always pop up and occupy
Read moreFour years ago, in 2012, the Lagos state government unveiled the Lagos Traffic Radio with the sole aim of providing
Read moreInterconnectivity and technological adaptability have changed the face of PR practice as we know it and it is better to
Read moreEstablished in 1994 by Dr Phil Osagie, a former President of PRCAN, JSP is the leading PR consultancy with international
Read moreBolaji Okusaga was the Managing Director and lead consultant at The QuadrantMSL, Nigeria’s first full-service public relations consultancy. A seasoned
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