Analysis
UK ADSPEND TO GROW 18.2% THIS YEAR AS RECOVERY GATHERS PACE
The latest Advertising Association/WARC Expenditure Report, the only source to collect advertising revenue data across the entire media landscape, predicts
Conversation
SHOBANJO ON SHOBANJO
On Ad Copy “My position about a good advert is that if the communication is simple, straightforward, interesting and entertaining,
Commentary
THINKING ABOUT SOUND SULTAN
By: Dr.Abia Nzelu “Only when the last tree has died and the last river been poisoned and the last fish
